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Flex Fuel Finder
"We have had great results adding E15 to our offerings of fuel choice. Customers are choosing E15 as the most popular fuel. We have been able to pump 1,000,000 gallons E15 since its launch December 2014. Being a long time operator of both branded and unbranded gasoline stores at times you have pluses and minuses on both sides. It is my experience in today’s current market that having E15 is a game changer. We have shown volume increases. We have constant customer interactions appreciating the lower price on fuel offerings. Being able to blend on site with the help of Growth Energy allows the price delta to be lower and save customer real money.The future of E15 is real. I believe the motoring public will have top of mind knowledge and understand the “e” vocabulary in the next 5 year. Once the customer gets the proper exposure and unbiased truth their decision making ability will show success of E15."
- Steve Anderson, General Manager & Owner Marshall Cretin Minnoco, St. Paul, MN

Available Advertising


Fuel Consumer Demand

Succesful retailers know that advertising to increase demand can be an important component of growing business. And when it comes to higher blends of ethanol, educating customers about the benefits is a key ingredient to success. We have developed simple, educational messaging that you can use to increase demand and improve your sales.

Please review the examples below. If you would like to learn more about available coop advertising, please contact us.

American Ethanol “Minivan”

Join the "Ferguson" family as they try to get to soccer practice. This :30 advertisement is available for local station placement.

Print Advertising

If you are in a smaller community or have a targeted print publication that reaches your prospective customers, print advertising can be an effective way to let customers know that you are offering a unique and beneficial product. These options can be tagged with your store location(s).

 

 

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Environmental/Outdoor Advertising

Outdoor advertising can be used as a directional and also to educate your customers about higher blends of ethanol. These options can be tagged with your store's logo.

 

 

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Radio Advertising

Radio can be a persuasive and cost-effective way to educate your customers about the benefits of higher blends of ethanol. Several of these options can be tagged with your store location(s).

 

 

 

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Direct Mail

A direct mail postcard can inform potential ethanol customers of the benefits and savings they may get by using flex fuel blends. It can also educate them about the flex fuel vehicle they already drive. The postcard can be customized with your station logo and contact information.

 

 

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