"We have customers very excited about our adding E15. As soon as they heard we were adding higher blends of ethanol they started walking in the door of our store asking when the new products will be available. We've only been offering E15 for about three weeks but business has been very good for us."
- Rose Ann Seutter, Owner Glen’s One Stop, Minnetonka, MN
This site was created to help fuel marketers learn more about selling blends of ethanol by installing ethanol flex fuel pumps and E15. Here, you'll learn how ethanol, America's renewable fuel, can be used in various blends. From selling E10 for any vehicle on the road, to offering E15 for 2001 and newer vehicles (which equates to 80% of the vehicles on the road today or 200 million vehicles), to offering flex fuel blends for our nation's 19.3 million flex fuel vehicles; giving consumers the choices they want is good business. We'll show you why installing an ethanol flex fuel pump or E15 makes sense for your business, explain how you can offer this choice to your customers, and give you resources to turn this opportunity into reality.
The Time is Now
There is no better time than now to gain a competitive advantage in your business through selling mid-level ethanol blends. As the country moves forward in building the infrastructure to support the Renewable Fuels Standard, retailers on the cutting edge of providing consumers choice at the pump are already seeing significant financial incentives. So could you. Join the movement, E15 is growing now in more than 23 states and 198 retail locations.
“We initially installed the pumps to broaden our supply chain to include biofuels. Blending dispensers allow us the flexibility to deliver a full array of biofuels to our customers. Our community has been positive and embraced our efforts to bring renewable fuels to them. It starts with us. Once you’ve explained the benefits of ethanol and dispelled the myths, you have a customer for life. By using alternative fuels we are creating more local jobs, supporting our local communities, securing our energy independence and impacting our environment more positively. Ethanol is greener, cleaner and burns clearer."
- Scott Zaremba, President and CEO of Zarco USA. Lawrence, Kansas