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Flex Fuel Finder
"Offering E15 as a fuel choice has proved to be a beneficial business decision. E15 sales are increasing every month as we educate the public on the benefits and cost savings that go along with it.  Most of our customers that try E15 come back for more. Even the  ASE Certified technicians in our shop are running E15 in their cars and trucks. To date we have not received a single complaint about the fuel or it's performance. The consumer leaves feeling good about their savings and their part in keeping our air a little cleaner."
- Katie Fleming, Owner of Fleming’s Minnoco, Maplewood, MN

White Paper: Ethanol and the Fuel Retail Industry


Mid-level blends give a boost to store profitability

In February of 2012, Growth Energy commissioned a study with a third party research firm, Irwin Broh Research, to better define the value higher ethanol blends (from E15 up to E85) offer to retailers.

Initial results demonstrate that the vast majority of retailers are able to establish a fuel price advantage in their markets, are likely to see increased fuel sales, are able to simplify inventory, and have seen increased store traffic in large part due to the addition of flex fuel pumps offering higher blends of ethanol fuel. Roughly 81 percent of these retailers state they are satisfied with their decision to install flex fuel pumps.

In addition, findings in this report indicate that if the ethanol retailer is able to advertise the ethanol price advantage, they experience even higher levels of success in selling ethanol blends.

For full results, fill out the form below to download the white paper as a PDF.

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